03-23-2020, 11:46 PM | #1 |
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Dealers Having Big Difficulty Selling The 8
Is it really this dismal guys? Those of you at Dealers or out shopping for one of these?
Motor1 : BMW Dealers Explain Why They’re Having Issues Selling The 8 Series. https://www.motor1.com/news/405697/b...ficulties/amp/
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03-24-2020, 08:55 AM | #2 |
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I believe it. Only seen 5 in person. 2 of them being at the dealership. Very sleek and nice looking car in person but we are living in the SUV crazed market so it's a hard sale. Plus the pricing is ridiculous when you can get a M5 for the price of a M850i.
Will be an amazing grab once it depreciates though.
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03-24-2020, 11:36 AM | #3 | |
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03-24-2020, 11:45 AM | #4 | ||
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03-24-2020, 06:40 PM | #6 |
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It's 30k too expensive. They didn't do enough to differentiate it. You think bean counters would know better.
I'm looking forward to returning mine and getting a full refund in a week. Busted module on the driver's seat for the 3rd time... haven't even had the vehicle a full month. S63 by Mercedes -- now that's a car... |
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03-24-2020, 06:42 PM | #7 | |
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03-24-2020, 06:46 PM | #8 | |
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Put a well-spec'd 2020 M5 Comp up against a similarly spec'd M8 Comp (that's my last car and my current car so my comparison is firsthand) and the difference is $19K. The entry point for an M5 is much lower... agreed. But there's no M8 model that should be thought of as an entry point. |
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03-24-2020, 06:53 PM | #9 | ||
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03-24-2020, 07:02 PM | #10 |
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03-24-2020, 07:22 PM | #11 | |
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Thanks on the build comment--I genuinely love it... and I love looking at it. PS: If adoring looks or endless 'thumbs ups' or rubber-necked glances from passing drivers or comments in gas stations or horn-honks on the freeway are your thing--get this car! I'm enjoying it... for now. |
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03-24-2020, 07:57 PM | #12 | |
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03-25-2020, 01:53 AM | #13 | ||
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03-25-2020, 02:46 AM | #14 |
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Well I would fly to US if I could get a track run with limeypride in his beautiful car given the times he posted in his main blog! COVID-19 of course prevents us from doing so.
This post is about economics and love. One is about the head and the other the heart. If I could give an analogy. Lets say you were a single person and a few doors down the road was just the most beautiful woman/man/bi/variant/trans (want to be diversity sensitive) you've ever seen. The economist would think, that they will be expensive to maintain, they will expect a certain lifestyle that I might not be able to provide, they might come from a poor extended family that I might have to maintain as well, they might put on weight as they get older ahead of the BMI standard, they have no money and may drain all of my life savings on a big wedding and new house, they might "depreciate" and not look that good when they get older etc etc. The lover would initially admire them from a distance, perhaps take a photo or selfie to ponder over at night, then seek to get closer, maybe that first touch, caress and hopefully move to "starting" each others engine! And then fall madly and hopelessly in love, get married and live happily ever after! I suspect that limeypride, bloozemanAZ, Da808dad's wife, redhot47fla, yours truly and many others in the 8 forum are lovers, who love their 8 series, will pamper it, enjoy it and not for one minute think like an economist. |
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03-25-2020, 07:52 AM | #15 | |
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If they stopped producing 850s today and burned every one still in inventory, I wouldn't care one bit. I have mine. I love mine. It's as simple as that.
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03-25-2020, 10:06 AM | #16 | |
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03-25-2020, 10:47 AM | #17 |
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03-26-2020, 03:16 PM | #18 |
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03-26-2020, 06:25 PM | #19 | |
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03-27-2020, 03:37 PM | #21 |
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BMW did themselves a great disservice to flood all dealers with 8 series/M8 models.
You don't create exclusivity that way. Mercedes/AMG has been successful limiting inventory (well, apart from the GT 4 door models and they are paying the price for it too). Discounts on AMG's are a small fraction of what you can get on one of these BMW's. Most buyers are happy if they can hit anywhere close to 10% discount on an AMG. Many smaller BMW dealers simply don't have the clientele or the sales people to pitch cars in that price-segment. Now these are are boat anchors for them... I have also stated that the car should be a bit more special for that price-point. At the same time I realized that I can't explain what that actually means. The M8 happens to be a car that does look better in person than on pics. And the "more special" probably means "unlike any other BMW" to most. Something that's pretty unrealistic. I for one am happy with car and will be happier once we get a few mods in to make it look just the way I like it Last edited by Wolfman64; 03-27-2020 at 06:56 PM.. |
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03-27-2020, 03:44 PM | #22 | |
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That really sucks having those issues on a new car. But it appears to offer you an exit strategy That said, if you you lease the car, the S63 will come at a different price point. I haven't looked at the latest financials on these but the poor residual have that car (coupe) at twice the monthly price of the M8. While I love the S-coupe, I wouldn't touch it... |
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