Quote:
Originally Posted by noushy
hard to say, many manufacturers are pulling out of the previous every show routine. In Detroit we lost a lot of them but slowly coming back. Many manufacturers do their own launches as well sort of like Apple which no longer does MacWorld or CES but rather their own release events. I think it is bang for their buck, the huge cost of doing the shows, prepping cars, fixing them afterwards and selling them not to mention transportation and staffing. Auto shows just are not what they used to be and everyone is looking to save money.
Noushy
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Agreed, but Frankfurt is generally a very big deal for Euro manufactures. let alone German ones.