Press Release
BMW Group presents spectacular concept vehicles.
At the launch of the Concorso d’Eleganza Villa d’Este 2017, the BMW Group presented two spectacular concept vehicles on the shores of Lake Como. They conveyed fascinating perspectives on the future of individual mobility. The BMW Concept 8 Series is the precursor to a luxurious sports coupé that will already be presented in the marketplace next year. The BMW Group uses this coupé to give a vision of a sports car combining uncompromising dynamic performance with modern luxury. The study continues the successful tradition of large coupés from BMW and interprets classic design attributes in a new language of form. This is expressed in clear and precise line contours and powerful choreography of surfaces.
The BMW Motorrad Concept Link is presented as a vision for all-electric urban mobility. The study is a means of transport and communication platform powered by an electric motor and inspired stylistically by the BMW Motorrad Vision NEXT 100. The design of the BMW Motorrad Concept Link breaks the bounds of established conventions. Right from the start, the vehicle concept was based on the technical attributes of the electric motor and it offers ideal enablers for agile handling in urban traffic and contemporary functionality. New opportunities for digital networking between vehicle, driver and the surrounding environment are created with the innovative control concept.