Quote:
Originally Posted by BrokenVert
The i brand is awesome, what are you talking about? And its not that they dont want to compete against Tesla, its that there is currently no incentive to. Competing with a company when there is no need to is just bad business. So Tesla and BMW are building their own cars in their own markets.
BMW and Tesla are the front runners in electric car tech at the moment. And they do different things well. BMW is better at chassis and interior design, and Telsa is better at batteries and driveline. The best part is that theyve realized it, which is why Tesla and BMW are partnering in the electric car market.
Also, if you had taken the time to look at an i3 properly, youd realize how incredible it is that you can buy that car for $41K. Ill agree that the rest of the BMW line could use some slimming and improvement. But the i brand is utterly fantastic, even in the current early stages.
"Non-value added" is a really silly thing to say.
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I think you've got that wrong, Teslar partnered with Mercedes (DaimerAG sold there 4% in Teslar last month), they have a partnership with Toyota, another deal in the works with Nissan and are talking to BMW but don't have a tie up yet.