Quote:
Originally Posted by G35POPPEDMYCHERRY
guys keep in mind loaners are billed and reimbursed by BMWNA
edit: Isay that with 90% confidence, however, loaners are a requirement of BMWNA. regardless of compensation structure
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BMWNA isn't in the car rental business. The dealership is required to have X percentage of cars in their loaner fleet. They take a car out of inventory assign it to the loaner fleet. They then must have it in the loaner fleet for X long and they get a discount on the purchase of that vehicle. They can then sell that vehicle at a lower price to a customer. Passing on a discount that they got from BMWNA.
I've worked at dealerships that had 225 plus cars in the loaner fleet. What was really crazy was occasionally we would come across a loaner marked for sale that the loaner fleet lost track of and literally had ten or so miles, but were marked for sale at the same savings any other loaner would have with thousands of miles.